That's been the problem in this franchise for so many years now. They thought competitive was the way forward (along with wallrunning and outer space) when 99% of users are casual and not even a nosedive in sales and player counts couldn't hit home that this isn't what people wanted. The brand has failed miserably with the competitive focus so instead of writing it off; they've copied every other game in the last few years in one last ditch attempt but it will be the same old story I think; only this time, the competitive-heavy format will put people off entirely from purchasing. The series cannot get a foothold in the eSport arena and it makes very limited revenue from streams which is why nobody plays it.
How hard is it to make a military-themed 6v6 FPS with boots on the ground with real weapons, equipment and vehicles FFS without having to add farcical features such as superhero abilities, knee sliding, OP weapons and cartoony gadgets. This picture springs to mind again: