I just want a Call of Duty where we don't get 8 maps at launch and then the rest of the withheld content that should've been in the game in the first place, spoonfed to us over the duration of months under the illusion that it's FREE updates. In Cold War, we got 40% of a game and not only are they giving out decade old recycled content to make up part of the other 60, they are even resorting to giving us 'new' scorestreaks that have been in the franchise a decade and were located in the game files during the beta.
Give us a game with 15 maps and then another 15-20 to follow. They make billions out of thin air on coloured guns yet we don't get anything back like we used to in terms of new maps because we aren't directly paying for them. There is no incentive for the devs to deliver 4 map packs so we just accept getting new content when it comes under this bullshit season model that's adopted into all this shitty live service titles.
The big problem is the eSport meta and SBMM which is the norm now. I don't think I will ever truly enjoy or play COD like I used to because of how connection-based matchmaking and lobby balancing has been replaced with artificial crap such as ping manipulation, monetized matchmaking and the very sweaty nature of the mechanics. Casual COD is dead and it's replaced by a carefully crafted algorithmic framework to benefit player retention and customer spend for Activision.
I do think the franchise is completely exhausted and deathmatch as a whole heavily saturated now and whilst I did have fun on Cold War at times, it's a tired format on a threadbare product. MW2019 now with all the content is where a COD game should be at launch - jam packed of content with tonnes to do right off the bat. Activision doesn't seem to get that player retention is a factor on content so rather than alienating players and focusing on the dedicated open-wallet ones, they should try and satisfy all fans.
As I said in another thread, I cannot understand why they haven't released a universal game like COD Online or COD mobile which contains stacks of content all rolled into one. Keep that updated and you'll keep people happy for years and they wont need to spend all that money concocting a whole new game where 50% of people immediately don't like the era. Having this with the battle royale and then you've got two rolling products. Microtransactions now outweigh money made through sales so a brand new game from a tiresome franchise may not be the answer each year.